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4-Connections: website voicing




As website technology improves, website voicing becomes a powerful tool that can help guide website users more effectively, can increase sales and allows you to comply with recent legislation.

With the introduction of 'The Disability Discrimination Act 1995' which covers the accessibility of websites, guidelines state that when developing a website, you should consider that some users may;

  • not be able to see or hear or move, or may not be able to process some types of information easily or at all.
  • have difficulty reading or comprehending text.
  • not have or be able to use a keyboard or mouse.
  • have a text-only screen, a small screen, or a slow Internet connection.
  • not speak or understand fluently the language in which the document is written.
  • be in a situation where their eyes, ears, or hands are busy or interfered with (e.g. driving to work or working in a loud environment).

Website voicing Benefits

  • Improves accessibility
  • Increases attention
  • Improves guidance and confidence
  • May increase sales as much as 33%

In a recent study by John Weisenberger (2004), basic statistics uncovered people's general attention spans and their information processing/retention abilities:

The service
4 Connections affordable service include;

  • Full range of professional voice artists
  • Royalty free music
  • Browser based up-loading management

By using the 4 Connections 'professionally voiced Website service' it is easy to connect with your customers and provide the guidance confidence and accessibility they need to do business with you online.

 

It States:
People remember only 10% of what they read,
20% of what they hear,
50% of what they both read and hear.

It has been found that audio increases a website visitor's attention span by 45%. 79% of Internet users have computers with audio capabilities. 83% of Internet users have the Real Audio Plug in and 96% have the Macromedia Plug in. When used in an eCommerce application as a help guide, audio may increase sales by as much as 33%.


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